Tag Archives: Lego

Lego: Interactive experiences in-store

| January 27, 2017

We love this Lego display, found in the Meadowhall Lego store. This classic shelving display has a modern twist by integrating cubes of built Lego on display. With a play table in-store for kids to give the products a try, a fun and engaging space has been created for the Lego brand. Great displays and a […]

Lego bring Christmas to life at Covent Garden Piazza

| December 7, 2016

Built with over 700,000 Lego bricks over a period of three months, Santa’s Workshop in Covent Garden arrived in London last week. The epitome of experiential marketing, the workshop is great for all the family and is gaining momentum on social media with visitors tagging #LetsBuildXmas onto their twitter and Instagram posts. Good work from […]